POCARI • Welcome Back
POCARI • Welcome Back
Client: Pocari • Agency: Stories • Producer: Ryusuke Kondo
A fast-paced, high-energy spot featuring a world champion skimboarder, a top choreographer, and a fitness influencer—each captured in their personal flow state.
As creative director, I shaped a vibrant, kinetic narrative built around moments of joy, movement, and replenishment—brought to life through colorful vignettes and whimsical motion graphics in line with Pocari’s timeless branding.
And here is another fun campaign we did for Pocari!